Posted on May 23, 2014 by Laura Vanderhye
Social Media platforms provide several avenues for your customers to find solid reasons to believe in you and your brand. You can focus on what they really want and how you can give it to them through various methods. No matter which platforms you choose, be genuine and consistent in your values, insights and products at every point of contact your customers have with you online for social success!
Posted on May 19, 2014 by Laura Vanderhye
Here are the G+, Facebook, You Tube and Twitter cover dimensions. Cover photos are prime real estate in Social Media Marketing. Almost 50% of Social feed content today are photos and visual content. Be creative and attention-grabbing with the images you are using to promote your brand. Images courtesy of: dustn.tv
Posted on March 10, 2014 by Laura Vanderhye
In the real world and online, your customers and potential customers connect the same way you do: Family, friends, hobbies, places and businesses/product they use. People want information in order to learn something new, to be inspired, for convenience and to make them smile. People share information to make life easier, build relationships and help others. Just as you do at your place of business, shape your approach and online content based on those insights and your company will create quality engagement with positive results.